Barbara Giamanco, with Social Centered Selling ( http://scs-connect.com/), has been a person that I have admired for her work with some of the country’s top organizations. Barbara is a talented Advisor, Author and Speaker and a person that I am glad to personally know. When I read her latest post, I asked for her permission to re-post this insightful article and she generously gave me it….
I happened to attend a round table discussion recently, that was put on by the Social Executive Council, hosted by Judy Mod, who is one of the Principals at Social Gastronomy. The discussion centered on today’s buying process, from the buyers’ perspective. The bottom line of the discussion was that the key to success for sales people and companies, trying to sell their products and…