Category Archives: Uncategorized


Apr

30

2014

Talk about the Problem First, Not the Solution!

I happened to attend a round table discussion recently, that was put on by the Social Executive Council, hosted by Judy Mod, who is one of the Principals at Social Gastronomy. The discussion centered on today’s buying process, from the buyers’ perspective. The bottom line of the discussion was that the key to success for sales people and companies, trying to sell their products and…

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Mar

18

2014
Are you Helping or Hampering your Sales People?

Are you Helping or Hampering your Sales People?

If we look at the illustration presented here, you will notice that both rowers are rowing in the opposite direction. Since they both have their backs to each other, they can’t tell what the other rower is doing. All they know is that they both are rowing and thinking that they are helping to row the boat, but they don’t seem to be getting anywhere….

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Jan

07

2014
Are you taking advantage of the Tribal Knowledge within your organization and capitalizing on it?

Are you taking advantage of the Tribal Knowledge within your organization and capitalizing on it?

It is always interesting to me that companies are constantly looking outside of their organizations for the panacea to solve whatever problem they have, instead of looking inward and taking advantage of what they already know. Specifically, in sales organizations there is a ton of experience and “tribal knowledge” that exists around: who your best target market and prospects are, what is the best way…

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Dec

09

2013

Do you have an “Effective” Sales Enablement Strategy?

There is a lot of talk today around Sales Enablement, but there is also a lot of confusion as to what it is. I mean the name alone pretty much explains what it is, but let’s take a look at how it is defined. “Sales enablement is a strategic, ongoing process that equips all client-facing employees with the ability to consistently and systematically have a…

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Dec

03

2013

What do CEO’s really want from their Sales & Marketing teams?

Let’s face it, the bottom line for every CEO is increasing business, meeting their revenue goals and being more profitable! If their Sales and Marketing teams can meet those demands, then most CEO’s are happy with that. They really don’t care if their Sales and Marketing teams are aligned, because if they are on target, then they simply assume that they are aligned.  Again, they…

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Nov

12

2013
Sales Content Challenges #3

Sales Content Challenges #3

This is the third article in this series about Sales Content Challenges, and for this article I would like to revisit my good friend Michael Cannon of the Silver Bullet Group (http://www.silverbulletgroup.com) and offer some outtakes from his Blog posting of 9/25/2013 “What is the cost of ineffective customer communications?” In this article Michael states: “Proof that most of your customer communications (marketing content and…

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Sep

06

2013
Do You Have a Repeatable, Sustainable Profile for Success?

Do You Have a Repeatable, Sustainable Profile for Success?

I was having a discussion with a good friend of mine recently and we were talking about how most organizations don’t have a repeatable, sustainable profile for how they achieve success. What we were referring to was the need for organizations to be able to have a clear understanding of how they are successful in winning business. For many organizations, they can give you an…

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Aug

01

2013

Do you really know what’s working and what isn’t in your sales, marketing and product areas?

I had a very interesting and enlightening conversation today with a consultant who works for the company that developed my website. She asked me to tell her who my target audience was and who I was trying to reach. I explained to her that my target audiences were medium to large-sized organizations that were struggling with poor sales and marketing alignment, effectiveness and productivity. She…

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Jul

02

2013

Correction

I want to apologize for my recent blog posting as it showed me as being the author and it should have been Dr. Emily R. Coleman  


Jun

05

2013
Does your organization have a “Sales Culture”?

Does your organization have a “Sales Culture”?

I had a discussion recently with one of the top business coaches in the country, Brian Cork (www.brianthebusinesscoach.com), and we were talking about selling to companies that have a sales culture. That got me to thinking about that term “Sales Culture” and what it meant. So, I Googled it and what I found was mostly blogs and promotions for sales training to help organizations implement…

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